Social Media Awareness
To make a dent in social media, you first have to get out there. You have to establish awareness of your brand. You need descriptive profiles established on the popular social media venues such as Twitter, Facebook, Instagram and LinkedIn. You also need a website that attracts visitors to your content and services.
Social Media Management
You want to create positive buzz about your business. You need to provide status updates on your social media platforms at least a few times per day with either your own original content or content from others you find valuable.
The one-way communication style of traditional advertising is a thing of the past. Digital marketing in the 21st century is conversational. You are building relationships with prospects and maintaining them with current customers. You need to interact on social media and provide access to yourself on your website.
Focusing on Your Core Competency
Are you worried about being a jack of all trades and a master of none? Is stuff you don't like doing getting in the way of stuff you do like doing? We can take digital marketing or webinar production off your hands.